| IMC SoCal Monthly Meeting - March 21, 2006
Sales Collateral for Consultants
with Debra Valle, President and Founder of Marketing U, Inc.
And Peleg Top
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| Afternoon Session
Debra Valle (Marketing U) and Peleg Top, award winning designer (Top Design) will discuss the elements of Successful marketing collateral including, brochure, one-pagers and business cards for consultants.
They have agreed to review 4 consultants business materials and spend time one-on-one reviewing/evaluating what some of our consultants are using to present and market their businesses. This is a first-come, first-served opportunity. If you are interested in having your marketing materials evaluated by these two marketing pro's contact Mark Friedman immediately. The session will conclude with a wrap-up of what they liked and some mistakes to avoid, based on the evaluations during the session.
Evening Session
Debra Valle and Peleg Top will discuss The Art of Self-Promotion and Successful Marketing Communications Strategies for Consultants. They will address and describe the look of great sales collateral as well as sales and customer loyalty strategies, all designed to keep your business front and center. |
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| About Debra Valle, President and Founder of Marketing U, Inc. |
 Debra Valle, MCC, is a highly-respected national coach engaged by professionals, senior executives, mid-level managers, and entrepreneurs interested in accelerating their leadership skills and business mastery.
Recent clients include executives from Toyota, Cisco, Southern California Edison, Campbell-Ewald, Bank of the West, Experian, Taco Bell, Frankel Group, Opera Pacic, and the Orange County Performing Arts Center. Small business clients include lawyers, architects and interior designers, dentists, consultants, graphic designers, nancial planners and asset managers, and solo-professionals looking to build or expand market presence.
Before her coaching and consulting career, Debra was Vice President of Direct Marketing for McCann Direct, a division of McCann Erickson. Her background includes an 18-year career working in both corporate and agency environments where she was responsible for brand positioning, strategic planning, advertising and direct marketing for companies as diverse as Michigan Opera, Chrysler, Mazda, and Nestle. In both agency and corporate environments, Debra has a proven ability to identify and maximize product strengths, human capital, and bottom-line business results. |
 Peleg Top started his Los Angeles based design firm out of his garage 15 years ago with a passion for design and a head for business. Today Top Design has evolved to one of the nation’s most successful boutique studio’s specializing in the non profit and cause related marketing arena. The Top team’s roster of clients includes Toyota, The Grammy Awards, The Grammy Foundation, City of Hope and AIDS Healthcare Foundation.
In 2003, he co-founded “Marketing Mentor,” an organization that teaches freelancers and independent consultants everything they need to know about promoting and marketing their work. He is the author of tonight’s raffle prize, Letterhead and Logo Design, a 240 page coffee table book showcasing the best in identity design from around the world.
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Time & Location
- Location:
- LAX Renaissance Hotel
- 9620 Airport Blvd
- Los Angeles, CA 90045
- Click Here For Map
- Notes: (1/4 mile north of Century Blvd.)
- Date: Tuesday, March 21, 2006
- Time: 4:30pm - 8:30pm
- Price: CLICK HERE TO REGISTER
- IMC Member early registration through noon on 3/17/06, $45
- IMC Member late registration after noon on 3/17/06, $55
- Non-member early registration through noon on 3/17/06, $55
- Non-member late registration after noon on 3/17/06, $65
- Payment by Check: Mail checks payable to "IMC SoCal" to Kim Athmann King, IMC Treasurer, c/o Strategy Advantage, 2121 Rosecrans Avenue, Suite 3325, El Segundo, CA 90245. Checks must be received prior to the event.
- Dinner Menu:
- Contact for further details:
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