Consulting in a Multicultural Society:
As a consultant, have you developed your MA, or multicultural acumen?

50% of America's workforce is now of another ethnicity or culture! Emerging populations now account for the majority in 297 U.S. counties.
In addition, we are beginning to see more people of color in management and executive management positions.
Finally, many companies are either global or multi-national, requiring understanding and sensitivity to various cultural and business norms.

Carlos Conejo's session will show you how to become more effective in order to thrive in an explosive multicultural society. The session will also show you the importance of cross-cultural communications and relationship-building so you can become more culturally-relevant.

This session goes "way beyond affirmative action, or the "right thing to do" this session will examine the business case or strategic positioning to help you tap into, and grow your business in a multicultural world.

This session will take you from the basics of properly presenting your business card, to effective fact-finding and communications, as well as implementation strategies to developing multiculturally appropriate workforce curriculum that gets multicultural employees more involved in the process.

This session will also answer your questions as they relate to:
1. Isn't the approach the same?
2. Isn't human nature the same?
3. My area of expertise is very specialized and in demand, it supersedes cultural differences, doesn't it?
4. Do I have to be from the same culture, or speak the language in order to be effective?

Come find the answers to these questions and much more.
 

Carlos Conejo is a highly sought after management consultant on workforce development and the rapidly growing multicultural marketplace. Mr.. Conejo conducts major work internationally in the areas of teambuilding, lean manufacturing, and marketing to emerging markets in either English, OR Spanish. Mr.. Conejo has been named one of the top U.S. Hispanic speakers by the independent firm of Market Data.

Mr.. Conejo has been lecturing and consulting internationally on management, supervision, organizational development, and multicultural issues in Canada, Puerto Rico, and The United Kingdom, presenting to thousands of people from various organizations and companies.

Carlos Conejo has been featured on the Lifetime Channel, KNBC-TV, and numerous other national television and radio shows. Many corporations and associations have successfully utilized his book titled, Motivating Hispanic Employees: A Practical Guide to Understanding & Managing Hispanic Employees.

Carlos Conejo’s newest release: The Crabs of Santo Domingo: The Power of Working Together has received national acclaim as a “powerful little piece… to effectively develop great teams.” Wendy Pedrero, Editor – Latino Leaders Magazine

Afternoon Workshop

Afternoon Workshop

Working with the US Government Internationally: A primer on how to tap into this market and become a WFIC.

1. What do I want to do in the short and long term?
2. Am I prepared by training and experience in the area that I want to offer services internationally?
3. What are the government clients that may need my services?
4. How do I let clients know of my services?
5. Preparing proposals and bids
6. Winning the engagement. What do I do now!